As readers will know (and be bored of hearing by now), I believe the future of media is in intelligent aggregation of niche offerings within larger cross-platform organizations. I have always  assumed that we would get to this model if big old media bought up smaller new media, or if small new media sites merged with one another to become big new media, of if big old media diversified by launching smaller new media platforms.
I had not considered however, the possibility that small new media might buy up big old media. That appears to be happening now, as Newsweek–just recently purchased by Sidney Harman–considers an offer from Tina Brown’s Daily Beast.
I am not a fan of the Daily Beast. There are one or two very smart people I know who write for them, but for the most part, I find the site tabloid-y. Its better writers are people whose work already had a platform at Slate or Salon or elsewhere. It’s unclear to me, more than a year after its launch, what the Daily Beast has added to the digital mediaverse that wasn’t there already. Given that I feel rather similarly about weekly news magazines, one would think I would be down on this merger.
But I’m not, entirely, because I still have a great deal of confidence in Tina Brown as an editor. As editor of Vanity Fair from 1984 to 1992, then as editor of the New Yorker from 1992 to 1998, her mark on American journalism is undeniable. She gave Vanity Fair the combination of high fashion photography and deeply reported narrative that make it suo generis. She gave the New Yorker a batch of new writers–Jeffrey Toobin, Lawrence Wright and Adam Gopnik stand out–who made it fun to read again. Â And through their voices, their combination of rich narrative, beautiful prose and rigorous reporting, she had a tremendous impact on me and the kind of journalism I aspire to produce. If that Tina Brown–magazine editor Brown–is taking over Newsweek, only good things can come of it. But if Newsweek is going to become a print version of the Daily Beast, I’ll pass.
Updated, 10/18/2010: The merger talks have fallen apart, because Brown, Harman and Barry Diller (who owns a piece of the Beast) couldn’t agree on how to share control. Says Brown in today’s WSJ: “The engagement was fun, but the pre-nup got too complex.”
Updated, 11/12/2010: The merger is back on. Read the announcement here. And note, it’s clear what Newsweek gets from the deal (Tina and her readers!), but it’s not clear to me what the Beast is getting, or what its future is.
As I mentioned yesterday, I’ve been swamped with a very exciting new project, and it’s now ready to introduce to you. Along with a Columbia classmate and BBC journalist, Damian Kahya, I’m launching a nonprofit dedicated to filling in a key gap in the emerging media model: in-depth, original, public interest reporting about business. That means reporting about how the decisions made at companies affect the rest of us: about the wider economic, environmental, and social implications of business activity. Once upon a time, this kind of journalism was a core part of every business newsroom, and indeed in some high profile examples, like Fortune’s big Enron scoop or the BBC’s documentary about Nike sweatshops, it has helped change the course of events and sparked public debate about important issues. There are still great reporters doing this work, but they are fewer in number and have less resources at their disposal. Our goal is to partner with news organizations to put more funds and more people behind this kind of reporting. To do that, we need support. We’re looking for donations large and small and we’re hoping to build a membership community around our work. To learn more about what kind of work we support, how we intend to do it, and what it will mean to be a member, visit our website.
There, you’ll find a blog post I wrote about the troubles in journalism and why we’re doing this. Here’s what it says: Read the rest of this entry »
Occasionally, the Apocalypse Series has attempted to read the tea leaves and make predictions about the new model. I don’t believe–as other media prophets seem to–that there will be no more Big Media. Human history suggests that power tends to consolidate, break down and then consolidate again. I believe that the new consolidators of power will be organizations who can mix and match. It will be the people who can take the nichification that the web brings and use it to deepen rather than to flatten what we know. Read the rest of this entry »
As you probably know by now, Forbes has bought and decided to shutter blogging portal True/Slant, and to bring its erstwhile chief Lew Dvorkin in as its new chief. What you may not know is that Dvorkin–whom I wrote about last year–was an ex-Forbesian, who left the magazine for a start-up, and then for AOL, specifically because he wanted to get deep into the web and digital marketing, and left AOL, he told me, because it didn’t have “the DNA for content-creation.” At thetime, he was trying to explain True/Slant to me as pure content informed by branding savvy, but the combination will be just as relevant at Forbes. Former co-workers there tell me the change is all about helping Forbes play digital catch-up, and the test is maintaining its reporting DNA in the process. Read the rest of this entry »
When the massive data dump that was the Wikileaks Afghan War Logs showed up on my screen three weeks ago, I did what–apparently–no one else had yet done: read the whole thing. At the time, this seemed like Journalism 101. But by the time I finished [at the end of the week], I was more bored and overwhelmed than stimulated or enlightened. Because, as others had concluded by then, there really isn’t that much that’s earth-shattering in the logs. And I’ve been pondering what to say ever since . Read the rest of this entry »
This weekend, I spent some time pondering the recent departure of Dave Weigel from the Washington Post. Weigel made a name for himself at the Washington Independent, where he covered the conservative movement for a liberal audience. This spring, he was hired to blog about American conservatism for the Post.
Like most of the Washington left-of-center reporting pool, Weigel was a member of the controversial JournoList, an off-the-record email listserv managed by the Post’s Ezra Klein. Last week, a number of Weigel’s emails on the list surfaced, showcasing harsh, offensive views about the movement he covers and a desire to influence coverage of that movement at the publications of his peers. On Friday, Weigel resigned.
The political blogosphere, especially the left-o-sphere, has been quick to turn Weigel into a hero, a poster child for the principles of new media, where having an opinion and voicing it is an asset, not a liability, and where the line between news reporter and newsmaker is blurry if it exists at all.
To new media evangelists, the report suggests the government should protect old media organizations against dangerous digital forces, i.e. the evangelists themselves. And the FTC’s focus is traditional, The report defines journalism as original reporting in real, or very recent, time. This means newspapers and online news sites, but it does not include magazines or opinion blogs or most TV news.
Some bloggers think this line is arbitrary, but I disagree. Aggregators and analysts are beginning to find sustainable business models online, but the raw news they rely on hasn’t. Raw newsgathering is inherently inefficient, and has never been profitable. But in print, you can bundle in the money-losing news with the profitable commentary, the spinach with the candy. The web breaks the bundle. It’s no surprise that no one has figured out to monetize raw beat reporting—on its own—online. The FTC has not only chosen the most essential segment of media, but the one that, demonstrably, the market hasn’t figured out. That’s what the state should do.
The web-istas say the state has no business in journalism. But for most of history, and especially at times when new technologies were emerging, American journalism has relied on government support. Done wrong, of course, this is propaganda. But done right, it’s great. Jim Lehrer is still the best evening anchor. Enough said.
Regular readers of this blog, as well as followers of my Twitterand Reader feeds, will know that for many months, I have been obsessed by the British general election. Earlier this week, my friend and True/Slant blogger Ethan Epstein chastised American journalists for over-hyping this story at the expense of more significant elections, like the August ouster of the Liberal Democrats in Japan.
To be sure, in their domestic political contexts, the recent Japanese or (I might add) Chilean elections were milestones that deserved better treatment from the media. But from the perspective of U.S. media outlets concerned primarily with American foreign policy, the British election carries weight. Read the rest of this entry »
I’m back on BloggingHeads today, this time talking up my work in Pakistan with Zeke Webster (alias: Don Zeko) of the blog Discord. We cover counterterrorism and counterinsurgency in general, US counterterrorism/counterinsurgency in South Asia, what Pakistan is really thinking, and the rights of South Asian women. Though they just posted this to BHTV, we filmed in mid-December, when I was in Karachi, and before the last wave of attacks in Pakistan and in the U.S. Some of this is outdated, but hopefully it still informs and entertains.
I’ve been exploring the Google-NYTimes–WaPo venture Living Stories, a site that aggregates coverage of particular events in real-time. As one reader put it, this seems like something news organizations should have done long ago.
As a consumer of news, I consider this a potential tool, but it needs to have a much wider array of news sources to be truly useful: my challenge as a reader today isn’t keeping up with the New York Times’ coverage of Pakistan; it’s keeping up simultaneously with the Times and the Post and the Journal and the BBC and the Guardian and about as many local outfits.
Because even though ad revenue from Living Stories is to go to the news organizations, Google is still powering the site and organizing the ads—they still have access to all the user data involved and that benefits them elsewhere. The more that all news organizations’ content merges on sites like these, the more centralized and more powerful Google’s data cache can become.
Moreover, Living Stories, or indeed any subject-based aggregation strategy, doesn’t solve the critical problem facing journalism today: if given a choice to consume content by subject, it’s likely that readers will choose to keep up with regular developments in national politics, hyperlocal affairs, sports and culture. Foreign affairs, state-level politics, and economics are less likely to receive sustained attention—everyone is interested when there’s a major intelligence breakthrough, a corrupt governor or a case of corporate fraud, but no one wants to the read the months of daily stories that lead to big scoops in these areas. And there’s no way to know, in advance, which companies or which states or which countries will produce that scoop—you have to pay, blindly, for daily reporting on all of it. Who is going to do that now?
I don’t think Living Stories does much to help us there. Like many Google products—Gmail, Reader—I like this one, but it’s unclear to me if its good or bad for the news organizations involved.
As you probably know by now, Forbes hasÂ